Course:Introduction to Entrepreneurship

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This course is in the early stages of development on Shex. Bear with us, and please check back.

Contents

Description

The goal of this course is to introduce first year students in the Bachelor of Applied Business and Entrepreneurship Degree to the state of entrepreneurship in Canada, by providing insight into:

  1. The significance of entrepreneurship in Canada
  2. Entrepreneurial processes - from finding and evaluating good business opportunities to new venture start-up and growth issues, and
  3. Entrepreneurial behaviour - a critical success factor in new venture creation.

Students will learn key entrepreneurial concepts through lecture material, experiential learning, videos and interaction with successful entrepreneurs.

A key part of the experiential learning process is The Bissett eBay Challenge, described below.

The Bissett eBay Challenge

Professor Howard Stephenson, of the Harvard Business School, has suggested that entrepreneurship is a behaviour; an approach to personal and organizational management. He has also defined entrepreneurship as “the pursuit of an opportunity without regard to the resources controlled[1].” The Bissett Apprentice will give you the opportunity to test yourself and this definition through this new experiential learning assignment.

To make the experience of this course more relevant, your skills will be put to the test in a project modeled loosely on the concept of The Apprentice. Designed as a multi-class, multi-team competition, the project will have you facing off against your peers to apply the theoretical course concepts learned in the classroom in a real-world scenario.

Through this assignment you and your team will apply business savvy creativity plus your academic work in entrepreneurship to the assigned task while at the same time leveraging one of the most dynamic business models of our day: eBay!

Core Challenge Topics

The following topics are treated in this course:

eBay Challenge Schedule

Mount Royal College

eBay Challenge deliverables


eBay Challenge Marking Guidelines

Mount Royal College

The folowing is a summry of the Marking Guidelines for Mount Royal College students in ENTRE 2201 (all sections) Fall 2007

Summary Marking Criteria
Market Research Report 20%
eBay My World implementation 10%
Team Project Binder
 60%
Net Income relative to all Mount Royal College Teams 10%
Total 100%

Assumptions

If you are using this course material as part of a credit course at a university or college, it is assumed that:

  • You will have access (through a protected course website such as Blackboard) to a formal course outline that provides requirements and recommendations that are specific to your instructor and institution
  • Your instructor or institution will advise you how to access to any copyrighted materials used in the course that are not freely available

Otherwise, it is assumed that:

  • You have a background equivalent to or greater than students in their first year of a comprehensive business program
  • You understand that Shex.org does not offer a distance education program
  • You understand that although you can access all of these course materials for your own learning purposes, you will not receive a course credit from Shex or any educational institution
  • You will not participate in the group project
  • You will make your own arrangements to gain access to any copyrighted materials

References

  1. ↑ Stevenson, H., Roberts, M. and Grousback, H. (1985) New Business Ventures and the Entrepreneur. Homewood, IL: Irwin.
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